Flyer design: 50 brilliant examples you can learn from - Part 3
Before you have your flyers printed you need an exceptional design - here are some examples from Part 3 of our flyers series.
28. Stay true to type
Typography is an essential part of almost any flyer. But the text itself can be the only design element and work well. The bold type in this classic theatre poster that certainly stands on its own.
29. Angle it
Diagonal or angled lines always make a layout more dynamic, especially when text is involved. It’s different than the straight lines of words we’re used to seeing, so it stands out. This flyer sets everything on the diagonal to nice effect (notice the crisp alignment).
30. Evoke familiarity
When you use imagery that is familiar or meaningful to your audience, you create an instant connection with them and tap into their emotions. This printed flyer, designed to look like a Polaroid photo, might bring back good memories of fun with friends or happy vacations to people of a certain age.
31. Be clever
Clever imagery or wordplay makes a flyer instantly memorable; it catches the eye and engages the mind. Take this flyer — what says "retro summer party" better than a melting cassette-tape-popsicle?
32. Rinse and repeat
Using repetition in your design can help get your message or theme across more quickly. But repetition doesn’t have to be boring. Keeps things fresh in this flyer by making the details of each repeated image a little different.
33. Play peek-a-boo
Hiding pieces of your design behind other parts not only gives it depth and makes for an interesting layout, but also makes people want to take a closer look at your flyer. Check out how the text weaves in front of and behind the saxophones in this flyer.
34. Get personal
Try giving your design a personal touch, like the handwriting in this flyer. It reminds people that the flyer is coming from a human who cares, not some nameless corporation.
35. Be materialistic
Flyers can be printed on just about anything. Want to get really creative? Try printing on an unusual material. It could be something easy to find like handmade or recycled paper or, if budget allows, something more substantial like this laser-cut wood flyer.
36. Map it out
Promoting an event that’s taking place at an interesting or iconic location? Include a map as part of the design; it could be practical or more abstract, like this illustrated flyer.
37. Start counting
If you’re working on a flyer that emphasizes dates, times, or other numerical information, try making the numbers the centre of attention like done in this series of flyers.
38. Go with the flow
Not all designs have to be perfectly aligned and orderly. Free-flowing designs can work, too (especially when that style suits your event), like this one that features hand-painted typography.
39. Step back
Sometimes a design just speaks for itself… if we let it and don’t overthink the design process. This flyer is deceptively simple—just a few letters and a single photograph creatively-arranged—but it tells the whole story. Adding any other design elements might spoil that elegant simplicity.
40. Doodle away
Maybe you were one of those kids who always doodled in class. Why stop now? Handwritten or hand-drawn designs, like this one, give flyers a casual, personal feel.
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Article source: https://www.canva.com/learn/50-brilliant-flyer-designs/