Print Perfection

Print Perfection

Stunning Canvas Prints And Wall Art Trends

When you are choosing art, choose to surround yourself within the home. Whether is the setting of the light, bright and airy feel, or a daring and dashing type of interior, there is always a piece of canvas printing art for everyone’s taste. Wall art says a lot about you, almost transmitting your personality into the ambience, creating a unique space from one home to another.
Check out these wall art designs!
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Large canvas wall art

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People are appreciating large wall arts more and more, in both commercial and residential settings. Large wall art doesn’t mean that you have to cram it in a small one-bedroom studio flat. The play in the size depends on the ratio of the artwork size to the room in which its placed. Placing a medium-sized canvas print to a smaller area, such as the bathroom can create a stunning effect.
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Surreal canvas art prints

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Art has always provided a mental escape for everyone when being created and being viewed. People are getting quicker and bolder when it comes to choosing an art piece, which means that this year we will be seeing more and more surreal art design in our homes.
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A trio of wall arts

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Creating an impact with smaller wall art prints is so much better when there’s three. Combine this with a simple, black frame that runs across all three designs of the same size and the result is a minimal, yet well-thought-out, gallery wall of your style.
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Strong faces and statement portraits

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Being surrounded by faces always gives a room a warming and familiar feel, even when you do not personally know the people within the portrait – max out on this with larger sizes for a greater impact this year.
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Animal wall art prints

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The love for animals has always been strong, and we will be seeing more people express this in the form of their home decor. There will be animal print cushions and curtains alongside framed wall art in the living rooms of their beloved pets.
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Bold colourful wall art

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Gold wall art, pink wall art, multi-coloured wall art. You can add colour to minimal, colour to dark, and even colour to colour. People are just free to do as they wish and colours are becoming important in expressing ourselves within home decor this year.
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Rich and colourful tones

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As the 2020 colour of the year, as you may already know, is royal blue this will be having an impact on the other popular colours for the year. Also including luxurious teal greens and deep ruby reds to build around the blues of interiors this year.
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Luxury framed wall art

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Whether this is a minimalistic box frame, a heavy-duty ornate wooden frame, or classic visual play of their 2D printed frames. And they are a great way to enhance the artwork you have.
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Modern wall art with your taste
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It is easy to get led astray from your personality when there’s so much inspiration around, but it is important to keep your artwork decisions personal to you. It may be visually pleasing to keep your gallery wall in nice straight, geometric lines but if you are more of the "where-ever it fits, it goes" type personality then apply this when building your gallery wall. Your canvas artwork in the home is for you, so make sure you chose it in this way and have it printed by the pros at Asset Print.
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Flyers Are Easily Sanitised For COVID Safety

Waterproof flyers are strong and reusable, standing the test of time. Wipeable flyers are specifically designed to be wiped clean of dirt, bacteria and viruses. They play a crucial role in reducing the transfer of COVID germs in the health and leisure industries. For example, waterproof menus can be sanitized to keep customers and staff COVID safe. 
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There are two types of strong wipeable flyers which are unaffected by harsh cleaning products. Read on to see their differences and benefits.
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Laminated Flyers With A Choice Of Finish

Choose from a matt, gloss or soft-touch finish to enhance your branding, while also making your flyer wipeable for easy cleaning. The velvety feel of our soft-touch laminate is popular with modern luxury restaurants, pubs and wine bars.
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Like the matt laminate, the soft-touch finish is ideal for text-heavy designs because it does not reflect the light and cause reading discomfort. Gloss laminate is the best choice for image-based flyers to add vibrancy to your designs.
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Laminated flyers are resistant to oils and liquids and can be easily wiped clean of COVID germs. The lamination doesn’t affect the paper recycling process, making them the best choice for wipeable flyers that can be recycled. However, if they were submerged in liquid, the flyers may suffer from water ingress in the corners. 
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Nevertear Flyer And Leaflet Printing 

The nevertear flyers are made from a highly developed bright white polyester. The matt printing material is what makes these waterproof flyers so strong and long-lasting.
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They are tear-proof and completely unaffected by liquids and oils, even if they are submerged in water. In fact, nevertear flyers can be regularly put in dishwashers for a thorough deep clean. No wonder they are so popular with restaurants for wine list and menu printing!
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Now we know the differences between the two types of wipeable flyers, let's look at why we should use them. Here are the top three benefits of nevertear and laminated flyer printing.
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1 Easy To Clean For COVID Safety

It is easy to sanitize wipeable flyers to keep your workplace safe and hygienic. COVID risk assessments show that everything someone touches needs to be sanitized. Even if people sanitize their hands upon entry, they could still breath germs onto your printed materials when they are reading it. Therefore, sterilising your leaflets helps to reduce bacteria and viruses spreading.
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Sanitising items such as food menus, treatment leaflets and cocktail lists ensure that you are compliant with government guidelines. It is fundamental to keeping you, your staff and your customers COVID safe. Significantly reducing the risk of COVID affecting your business.
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Although paper copies can be thrown away, bacteria and viruses could still be transmitted between staff and customers. Another benefit of choosing reusable laminated leaflets is that it reduces the number of deliveries into your business. This helps to protect you from germs coming into your business from boxes that delivery company employees have touched. 
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2 Resistant To Damage

Waterproof flyers were originally invented to eliminate damage caused by the paper soaking up the rain or stained by drinks, sauces, oils or any other liquid.
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With laminated flyers or nevertear leaflets, the water runs off the protective material, so it remains rigid. Whereas unlaminated paper breaks and falls apart once it has absorbed water.
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Their resilience made them a popular choice for outdoor events where they might be subjected to the rain or carelessly stuffed in a bag to take home.
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Laminated flyers are sturdy and resistant to damage. Whichever luxury laminate you choose for your custom flyers, they will be protected from scratches, water damage and stains.
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They are not damaged by fingerprint marks and any dirt can be easily cleaned off. This makes them ideal for vouchers, beer tokens, entry tickets, pricelists and menus.
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3 Long Life and Reusability

Nevertear flyers last longer than any other type of flyer, helping you to get the most out of your flyering campaign. Nevertear flyers are tearproof with a long lifespan means that they can be reused again and again.
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Usually, detergents and disinfectants are known for breaking down coatings and wearing away surfaces. However, our nevertear flyers are unaffected by harsh cleaning chemicals making them perfect for frequently touched menus and drinks lists.
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Frequently touched pricelists are quick to wipe clean with disinfectant. They can last for years, even if restaurants put their nevertear menus through the dishwasher for a thorough deep clean.
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Whether you need waterproof flyers for your restaurant or standard flyers to distribute and market - check out Asset Print for quality and reliable flyer printing.
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Article sourced from: https://bestflyerprinting.tumblr.com/post/642828784611065856/flyers-are-easily-sanitised-for-covid-safety

Labels Series: Interesting Facts Part 2

We hope you enjoy Part 2 of our labels series - with more fun facts about labels and label printing!
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  1. One of the earliest stickers, the postage stamp dates from 1839 when Sir Rowland Hill created an adhesive paper for the purpose.
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  1. In the 1880s pre-printed paper, bonded using animal glue, was used to advertise goods.
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  1. Now antiques, examples of the first sticky labels from the 1880s can reach up to £3,000 at auction!
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  1. The term ‘record label’ originates from the circular label in the centre of a vinyl record which identified its manufacturer. Columbia is thought to be the oldest and was founded in 1887.
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  1. In 1939, R. Stanton Avery invented the first self-adhesive label, also known as the modern sticker that we now use in everyday life, using parts from a washing machine and sewing machine and a sabre saw.
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We still have plenty of fun facts about labels - so check back again with us soon!
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If you want quality printed labels - be sure to get in touch with Asset Print!
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Original article from https://labelsplus.co.uk/

Labels Series: Interesting Facts Part 2

We hope you enjoy Part 2 of our labels series - with more fun facts about labels and label printing!
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  1. One of the earliest stickers, the postage stamp dates from 1839 when Sir Rowland Hill created an adhesive paper for the purpose.
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  1. In the 1880s pre-printed paper, bonded using animal glue, was used to advertise goods.
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  1. Now antiques, examples of the first sticky labels from the 1880s can reach up to £3,000 at auction!
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  1. The term ‘record label’ originates from the circular label in the centre of a vinyl record which identified its manufacturer. Columbia is thought to be the oldest and was founded in 1887.
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  1. In 1939, R. Stanton Avery invented the first self-adhesive label, also known as the modern sticker that we now use in everyday life, using parts from a washing machine and sewing machine and a sabre saw.
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We still have plenty of fun facts about labels - so check back again with us soon!
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If you want quality printed labels - be sure to get in touch with Asset Print!
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Original article from https://labelsplus.co.uk/

Labels Series: Interesting Facts Part 1

To show our love for the often underappreciated label printing - we’ve put together a series of interesting facts about labels from ancient to modern times.
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  1. It’s thought the Ancient Egyptians first created "stickers" to advertise their daily market rates.
  2. Wine jars were discovered in King Tutankhamen’s tomb and their labels contained enough detail to meet some present-day countries’ existing wine label laws.
  3. The oldest known use of the word ‘label’ is in around 1300 and it’s thought to have originated in Old French, in the form of label, lambel, labeau which means ‘ribbon, fringe worn on clothes’ and was used as a technical term in heraldry.
  4. By the 1800s, lithography was the primary method of sticker production; a label is printed on a treated flat surface that repels ink from places where it isn’t needed.
  5. In the mid-19th Century, ocean liners started attaching labels to passengers’ suitcases. They included information like cabin class and destination, making luggage sorting simpler.
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Keep an eye out for Part 2 in our labels series for more fun facts about label printing, particular label printing for businesses by Asset Print.
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Article from: https://fromhelveticatoprint.weebly.com/blog/labels-series-interesting-facts-part-1

Business Card Facts: Ice-Breakers and Sale-Makers


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Business cards are some of the most underrated staff members a business can even employ.
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Created and printed with the right blend of business savvy and creative juice, they instantly capture attention. And are the perfect wing-person at networking events, trade shows and other places where cards are swapped or taken from on display.
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Some cards are so stunning and surprising, they take people from impressed prospects to loyal customers.
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But we're getting ahead of ourselves.
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Once you've put your business card in the hands of a stranger, you still need to break the ice with some interesting chatter.
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And while we expect you'll have plenty of topics up your sleeve, here are 8 fascinating business card facts to add to your arsenal.
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Business cards are 600 years old

It's hard to say exactly when the first business card came into circulation, but it's believed that they were in use back in 15th century China.
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Around the 17th century, it was believed that the high-born families in Europe used these to announce their arrival. Small establishments saw them as handy 'trade cards" to further business.
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And men were expected to leave a card for every woman in the room when visiting a friend.
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It's a ritual in some cultures

When you exchange business cards in Japan or China, you are not simply exchanging names that are written on small pieces of card.
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In Korea, it is bad form to study the card for too long. In Colombia, hand it over with your thumb and forefinger in the corner so important details aren't hidden.
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Business cards represent important human emotions, which can take a business meeting from an ordinary first encounter to a fruitful long-term relationship.
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How you present your card and receive the other person's card must convey respect.
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Folds tell a story

These days, we pay no heed to folds in a business card other than sloppiness. Back in Victorian times, every fold had a story behind it:
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  • Right-hand upper corner - a friendly visit in person
  • Left-hand upper corner - a congratulatory visit
  • Left hand lower corner - a condolence visit
  • Right hand lower corner - if you were going on a long trip
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Cards were for occasions

In the 1800s, people sent business cards:
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  • one month after the birth of a child
  • if they couldn't attend a wedding
  • before they visited a bride and groom after marriage
  • when someone passed away, with the left-hand lower corner folded down.
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Colours are keepers

Your business card has a 1000% better chance of not getting thrown away if the background is colour.
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Serious business bling

If you worry about wasting business cards, you may want to avoid the Black Astrum Signature Card.
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The world's most expensive business card is studded in 30 carats of diamonds and made of Swiss metal. They are sold in packages of 25 and cost USD1,500 each.
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We're hungry for amazing business cards

While good paper stock will always impress and last the distance, it hasn't stopped entrepreneurial types testing out alternatives, including edible cards made from:
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  • Meat
  • Peanut butter ink
  • Biscuits
  • Chocolate
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Business cards influence sales

Research has shown that business cards have a direct impact on people's impressions of businesses, and whether they buy or not:
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  • 57% swear by their cards and believe it does their business good
  • 39% won't do business with people who don't' have cards, or give them sub-standard ones.
  • 72% equate a company or person with the quality of their cards
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While some of these facts might be light-hearted, they all provide a good lesson. Never underestimate the power of a business card from Asset Print, or the message it carries about you and your company.
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Article sourced from: https://www.snap.com.au/

Simple Ways to Use Stickers to Your Benefit

Often used to decorate vehicles and window displays, the multipurpose aspect of vinyl cannot be overlooked. By far, they are the most versatile, inexpensive & impactful method of advertising; adopted by several businesses all over the world. Marketers also include them as a part of their core marketing strategy.

Custom vinyl decals come with no limitations & it is possible to create almost anything with them. Famous & spotted amongst various businesses in San Antonio, Vinyl is used right from banners to car decals to sticker printing, whether applied on walls, windows, tiles, floor, storefront and so on.

Even though marketing over the internet is growing exponentially, popularity & results-driven approach of traditional advertising still holds a strong place in the market.

Today, we present to you a few examples of vinyl decals, that will be beneficial for your business.
Here we go…

Transit Advertising with Vinyl
Marketing studies prove that vehicle vinyl graphics have the capacity to draw about 30,000 to 70,000 views per day, out of which 30% are your potential customers. Well, that’s a lot of business.

Advertising through well-designed vehicle graphics can be simple or complex, it all depends on how you want the message to be conveyed to your audience. Experts recommend displaying necessary information like address, business phone number, website & email address, to never miss out on a business opportunity.

Innovative Vinyl Lettering for The Storefront
Factory or a small shop - it doesn’t matter. A storefront arguably is the most important place for any business. It is that zone, where businesses greet their customers and have an opportunity to give a glimpse of what the business is all about.
Beautiful & bold letter signs & designs are an easy, yet affordable alternative to decorate your business property. The design can be eye-catchy or something that is classic and simple, the decision is up to you.

Undiscovered Paths
Floor graphics are another way to perfectly use vinyl. It’s quite surprising to know that these are underutilised from a business point of view. Floor graphics have consistently been a strong element for a variety of businesses. Using them at events or business locations can make a noticeable difference.

Equipment Appeal
Large, heavy-duty industrial equipment look very dull and unattractive. Using printed stickers from Asset Print on such equipment makes them presentable & also adds some spark to the production area. These stickers will flaunt your company as a brand and will turn more heads.

Cut Vinyl as Promotional Material
One very important use of sticker printing: as promotional material. Distributing free stickers at events, exhibitions or trade fairs gives good recognition opportunities & eventually increases the customer base.

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Article sourced from: https://www.signsofsa.com

Cool Flyers: 50 Design Ideas To Learn From - Part 4

Having a striking and unique design is the most important part of printed flyers - here are some examples from the past of our flyers series.
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41. Pick one

Choosing a single image to feature prominently in your design gives a flyer focus and gives you a starting point to build the rest of the design around. This also works well in a series, as has done here.
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42. Spread the cheer

Bright, cheerful colors and friendly graphics are an easy way to get your audience in a positive mood. This flyer certainly looks welcoming, which is appropriate for a tourism flyer.
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43. Play the cute card

Pets and children (especially young, cute ones) never fail to attract attention. Stick one (or both!) on your flyer, and you’re sure to generate some automatic interest. The designed went with a golden retriever for this flyer design.
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44. Get gritty

A nice, gritty texture gives any design instant character and a certain timelessness, and it works well on both text and graphics. This event flyer has all kinds of textures going on for an authentic vintage feel.
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45. Go back to basics

The primary colours (red, yellow, and blue) are a basic colour combination that’s easy to fall back on when you can’t settle on a more complex colour scheme. In this flyer design, pairs the three with a bright aqua green.
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46. Try a trend

Design trends come and go, and some are better than others. One you may have noticed lately is the "hero image"—a large picture that stretches across the width of a design. It could fill up the whole screen on a webpage or form a high-impact header at the top of a flyer - as done here. Text is often overlaid on hero images.
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47. Line up

Lines can be used in all sorts of useful ways in a design—to frame, emphasize, separate, etc. This flyer design features outlines and line patterns that form a whole illustration.
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48. Frame it

Frame the part of your design that you want to stand out. A frame can be a simple rectangle or circle or more elaborate, like the concentric circles and sunrays that surround the title of this flyer.
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49. About face

We humans naturally look for and study faces. Including a face in your design (or even the suggestion of a face, like the monocle-wearing, pipe-smoking gentleman in this flyer) may help your audience identify with your flyer’s message.
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50. Get back to nature

Flowers, trees, sunsets, and nature’s other wonders are something everyone can appreciate. Placing organic or nature-inspired imagery in your design, like the illustration in this flyer, should have wide appeal.
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So what can we take away from all these examples? Let’s take a quick look at a few basics:
  • Typography: There are countless font styles out there, but be sure to pick one (or more, but not too many) that suits the purpose and/or theme of your flyer design and is sufficiently readable.
  • Layout: Pay close attention to things like alignment, spacing, and balance when creating your flyer design. They make the difference between a polished final product and a confusing or cluttered design.
  • Colour: When you’re having trouble choosing a colour scheme, consult a colour wheel. Complementary colours (opposites), colour temperature (warm or cool), and other art-inspired concepts can help you pick a cohesive colour palette. Remember, colours can influence mood and perception, so make sure yours match your flyer’s intent.
  • Printing: Having your flyers printed by an expert printing company, such as Asset Print, will add a quality finish and look to your custom designed flyers.

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Article source: https://printingcapetown.wordpress.com/2020/09/14/cool-flyers-50-design-ideas-to-learn-from-part-4/

CUSTOM STICKERS STOCK TYPES

Custom Sticker and Label Stock Types


Clear or White Polypropylene
A thin, yet durable film used for nearly all custom sticker printing. Measuring in at about 2.6 mil, this material is available in white, or clear, depending on your needs.
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Static Cling Vinyl
Used for Static Cling Decals, this thin vinyl has a static charge which makes it able to stick to a smooth, non-porous surface such as glass or plastic. Since this material uses a natural static cling rather than an adhesive, it can be removed or repositioned, while leaving the surface clean of residue.
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Static Cling vinyl is available in white or clear, and back printing is available on clear vinyl for front face clings that can be used on the interior of a window or glass surface.
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Opaque Vinyl
Vinyl is a highly durable and weather-resistant material used for Silkscreen Sticker printing. This material is available in white or yellow stocks, and when you choose a colored vinyl for your Silkscreen Stickers, the color can be utilized in your design if the color is present in your artwork, in place of one of your spot colors.
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Clear Vinyl
This is a durable and weather-resistant material that will apply nearly clear when these stickers are applied to a surface. With all the clear sticker materials, you have the option to add a layer of white ink behind your designs to enhance the opacity of your artwork when your clear stickers are applied on colored surfaces.
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Clear Polyester
Polyester is a highly durable synthetic film that is used primarily for outdoor sticker printing purposes under highly abrasive conditions. It is resistant to moisture as well as most oils and solvents, making it a durable option for industrial uses.
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Permanent Adhesive
As a standard adhesive, this is applied to all stickers. It is a general purpose adhesive that works very well for most sticker applications.
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Lamination Types
Different types of lamination are used to add durability and UV protection to custom stickers and labels.
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UV Lamination
Available on Glossy Die Cut Stickers and our Kiss Cut Stickers, the UV durable lamination will help protect your stickers in the natural elements, including sun, wind, and rain. This lamination adds a glossy finish to your stickers, and is crystal clear.
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Standard Lamination
Clear Labels and Glossy White Labels are both available with a standard lamination. This lamination is ideal for indoor use, and is resistant to oils and waters for long lasting applications for your product labeling needs.
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Matte Lamination
Our Matte Labels and Matte Die Cut Stickers are finished with a matte lamination that will add a soft, non-glare finish to your custom stickers or labels. Matte Labels are ideal for indoor use and product labeling, while our Matte Die Cut Stickers are outdoor durable to look great in nearly all conditions.
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Check out Asset Print for your next sticker printing job!
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Article source: https://www.stickergiant.com/stock-types

Guide to Designing Your Own Product Labels


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Many digital printers specialize in designing and manufacturing custom, eye-catching labels. Asset Print often gets asked about ways that small business owners can design their own professional-looking labels. Unless you’ve got production at a certain scale, you might want to save money by designing your own labels for your products. As experts, we’ve got the process down pat and we want to share some quick tips to help designers and customers.
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01. Know Your Product

All too often, makers get caught up on their designs and forget to make sure that their label will work as intended for its use. For instance, if you’re looking for labels for bottled beer, you’ll want something that is somewhat waterproof and extremely adhesive. Chances are that label will have to stand up to condensation and other forms of wear and tear and you don’t want your label falling off the first time someone touches it.
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From our years in the label making business, we’ve seen great successes and some label ideas fall short. The main difference between a successful project and a failure is intimately knowing your product and planning ahead for success.
Understand how your product will be used will help ensure that you’ve got the right type of label for the job. For those who are new to this, here’s a quick guide on some common types of labels:
  • Thermal - Thermal labels or stickers that have a solid adhesive that loosens and bonds to other surfaces when you apply heat. You’ll commonly find these used in the food and beverage industry, especially on refrigerated goods. Not great for products that spend time on shelves in hot temperatures.
  • Semi-Gloss - A very common type of paper label or sticker that has a shiny, glossy finish. This type of label is great for economy uses, such as stickers, and can handle complex designs and colors.
  • Vellum - A general purpose non-gloss paper type for labels or stickers. Ideal for mass production of labels and commonly used in applications such as barcode stickers.
  • Vinyl/Plastic - Vinyl is a highly versatile non-paper, plastic-based label or sticker that is durable, temp-resistant, and flexible. Vinyl is also great for folks who don’t want a white background for their label or sticker.
  • Removable Plastic - Similar to the labels above, this one utilizes removable adhesive so you can easily remove your label or stick after placement and use. Think origin brand stickers on fruit and vegetables in the supermarket.
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02. Utilize Free Resources

Designing a professional-looking label is no easy task. Lucky for makers out there, there are tons of pro-bono resources out there that can help you design and image your labels before sending them to the printer. This allows you to ideate and even develop finished designs to stick within your budget. DesignCrowd's community of designers can, for example, generate beer label ideas where the professional label design is then mocked up on a bottle. You can also find a wide range of design templates available online that will allow you to design your own labels online for free. Here are some great resources:
  • StickerGiant Templates - This is a huge selection of common sticker templates. From circles to squares to specialty templates.
  • If you don’t have access to Adobe Creative Suite products, you can edit Photoshop files online using a tool called Photopea.
  • L.Theme’s Circle Sticker Template - This is a pretty straightforward sticker template that has everything that you need for a good sticker design.
  • StickerMule’s Custom Sticker Templates - StickerMule has a great resource on their site for common sticker templates as well as specialty templates.
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03. Don't Reinvent the Wheel

If you’re a designer, then you already have the training, design software and tools to create your own stylish and eye-catching design. If you're hiring a professional product label designer and need to provider a design brief, or you're designing them yourself, it's a good idea to work from designs that you already love. Don’t reinvent the wheel if you don’t have to.
We’re certainly not advocating plagiarism by any means, but there are design elements that are pretty common among most labels that you can utilize and build on for your own label designs. It's all about research and inspiration.
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You could create a Pinterest board or browse DesignCrowd galleries for label design ideas, pinnning or bookmarking your favorite designs in one place. Then, when you go to actually design your label (or if you’re having a professional do it for you) it won’t be difficult to describe what you want.
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04. Do Your Research Into Printers

The last stage in your label-making process is getting them printed properly. This part of the process can make or break your labels so make sure that you do your due diligence ahead of time.
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It doesn’t matter how much time and effort you put into your designs, if you’re working with a printer that cuts corners or uses sub par products, you’ll end up with a bad label and a lackluster first impression to your customers.
Here are some ways that you can vet your label printer beforehand:
  • Read reviews- this is the best way to get an idea of the quality of your printer. Are their reviews good? Do they seem to care about the label-making process? Do they quickly respond to customer questions and concerns?
  • Check out samples - any label printer worth their weight in vinyl will showcase some of their samples on their website so you (the customer) can get an idea of their capabilities and some of their past clients. Some will post you samples.
  • Review their process - along with their samples, most label printers will have a rundown of their printing process so that customers can see what to expect. That might include artwork reviews, manufacturing methods, and delivery timelines.
  • Check prices and quotes - last but not least, check their prices. If they’re dirt cheap, you might not want to go with them. Label printing is hardly a cheap process, so anyone with incredibly low costs are likely not going to be the best quality. It’s a situation of "you pay for what you get." We’re not saying that price should be your only factor, but keep it in mind when making your selection.
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Ultimately, this guide is designed to give small businesses, product makers, and entrepreneurs a roadmap to getting custom labels made that look professional and work properly for their intended use. There are A LOT of other considerations that go into your product so use as many label resources as you can.
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Article source: https://printingcapetown.wordpress.com/2020/07/03/guide-to-designing-your-own-product-labels/